Friday, June 15, 2007

Kid Tested, Mother Disapproved

Did you know that Kellogg's cereals are a contributing factor in childhood obesity? It appears that some upset moms of obese children have targeted Kellogg's saying the sugary cereals aren't healthy enough for their kids. I'm sorry but the whole point of the cereals in question is that they are sugary. And if the cereal wasn't meeting health standards it would not have been approved by the FDA. Forgive my insensitivity for a moment here but this is what I hear after reading the article: "Heeeeyyy! I finally just realized that my kid is severely overweight! Never saw that coming! It must be all that sugary cereal Kellogg's has been marketing to my child!" At this point a few questions come to mind. Don't you, as a parent, buy they cereal from the store? Or am I supposed to believe that the youngster went to the store by him/herself and purchased the contraband cereal without your knowledge? What? Did little Timmy use his allowance or did he just steal a 20 from your wallet? If that's the case then you probably have more serious issues at hand here. Okay, so you bought the cereal. But you had to because little Timmy saw the commercial on TV and wouldn't stop begging you for it. And you had so little self control and wanted to give Timmy everything his little heart desired because he's your little angel! Whatever happened to "No"? It's true that childhood obesity is on the rise. While this is certainly regretable why is it Kellogg's fault? Obesity is not something that you wake up with the next morning. These parents have to notice that something is wrong. And I hardly believe that eating Kellogg's cereals and other Kellogg's products are to blame here. Turn off the video games or computer and make your kids go play outside! Somehow we seem to have forgotten that as parents we can control what our kids eat and how much exercise they get. And I'm not talking about exercise in the sense that they should join Bally's but how about an old fashioned ball game with some kids in the neighborhood? Heaven forbid your child should ride a bike to a friends house or just around the neighborhood. If, as a concerned parent, you believe that Kellogg's products aren't healthy enough for your kid, then don't buy them. Where has common sense gone?


bethanybeams said...

This is especially ironic given that Kelloggs began as part of the eugenics movement: the whole point was to make cereal that was healthy so that humanity would be improved. Specifically white humanity. So stop it kids - stop eating the Froot Loops!

Mel said...

Exactly. As a protest I won't plan on buying the kinder gentler Kellogg's squad of cereals and other products. They won't taste good enough.